Overview
This glossary defines the terms used in the Content Rabbit app, the public API, and the MCP server. Content Rabbit has one tenant entity — the team. "Workspace", "social set", and "profile" are older names for that same entity across different surfaces; the table notes each alias.
Product Terms
| Term | Definition |
|---|---|
| Team | The core tenant in Content Rabbit: one brand or project space that owns the connected accounts, posts, tags, media, scheduling, and members. Everything you create belongs to a team, and your API key is scoped to one team. |
| Workspace | A legacy name for a team. The app URL and some public-API fields still say "workspace", but it maps one-to-one to a team — there is no separate workspace entity. |
| Social Set | The public-API and Zapier name for a team. It bundles the team's connected accounts, timezone, and scheduling defaults. |
| Profile | The public-API and MCP name for a team. The /api/public/v1/profiles endpoint lists the teams your API key can access. |
| Account | A social media account connected to Content Rabbit, such as an Instagram business account. The public API calls these accounts; pricing pages call them channels. |
| Platform | A social network that Content Rabbit supports. Examples: Instagram, Facebook, LinkedIn, TikTok, X (Twitter), Threads, Pinterest, Bluesky, Mastodon, Dev.to, WordPress, and Google Business. |
| Post | A piece of content you create for one or more platforms, with text, media, and per-platform settings. A post has a status, such as draft, scheduled, or published. |
| Draft | A post that you have not scheduled or published yet. Every new post starts as a draft. |
| Scheduled post | A post with a set publish date and time. Content Rabbit publishes it automatically at that time. |
| Queue / time-slot | A set of recurring weekly posting times (day, time, and timezone) that you define per workspace. You can assign drafts to open slots, and each slot becomes a concrete scheduled time. |
| Publish | To send a post to its selected platforms. You can publish immediately with "Publish now", or let a scheduled post publish at its set time. |
| First comment | A comment that Content Rabbit posts right after your main post publishes. Currently supported for LinkedIn. |
| Carousel | A single post with multiple images or slides. Instagram carousels support 2 to 10 items, and the AI Carousel Generator can design the slides for you. |
| Tag | A label with a name and a color that you attach to posts and media. Tags are scoped to one workspace and help you filter content. |
Developer Terms
| Term | Definition |
|---|---|
| API key | A secret token that authenticates requests to the public REST API and the MCP server. The key is shown once at creation; the server stores only a hash. |
| Webhook | An HTTP subscription that notifies your URL when workspace events occur, such as post.published or post.failed. Deliveries are signed and retried. |
| MCP (Model Context Protocol) | A protocol that lets AI assistants operate Content Rabbit through tool calls, such as create_post and schedule_post. The MCP server runs at /api/v1/mcp and uses your API key. |
| Rate limit | A cap on how many requests you can make in a time period. Limits apply per workspace by plan tier, per platform when publishing, and per API key. Back off and retry when throttled. |
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